Profit and cash are different things, and most of a growing business’s problems live in that gap. A company shows a profit and cannot pay a supplier. Or the other way round: there is cash in the account, but the model has already stopped working.
Cash & Profit MRI is a ten-minute express diagnostic of financial health. A few structured questions about your money, and you get a personalised card with your company’s position, risk level and three actions for the next three months.
An accountant records the past and taxes. A finance director manages the future: planning, cash and decisions.
Most small and mid-sized companies cover the first and not the second — not because they don’t see the value, but because an in-house finance director is not yet the right size for them.
CFOLink provides this function as an external service — an outsourced (fractional) Finance Director: as much as you need now, exactly where the fate of your money is decided.
Step 1 / 6
We look at how your money works: where it comes from, where it goes, and who makes decisions and on what basis
Step 2 / 6
We separate what hurts now from what will get in the way in six months. We set priorities
Step 3 / 6
We propose the scope of work, timing and format: a one-off project, ongoing support or a combination
Step 4 / 6
We set up tools and processes, working with your data and your team
Step 5 / 6
A regular cycle: close, report, review, decisions
Step 6 / 6
We simplify, automate routine and remove what is unnecessary
An accountant answers to the state for the past: bookkeeping and taxes. We answer to you for the future: planning, cash and decisions. We don’t do bookkeeping and we don’t replace it.
With a diagnostic. One conversation, a review of what already exists, and an understanding of where the bottlenecks are and what to fix first.
Latvia, Lithuania, Estonia and the European Union. A significant part of the work is done remotely.
The cost depends on scope and format: a one-off project or ongoing support. We discuss it after the diagnostic, once the scope is clear.
We work in accordance with GDPR. Access is configured to your requirements, data is not passed to third parties and is not used outside your project.
Yes. The usual entry point is a single consultation or diagnostic. No long-term commitments are required at the start.
